Price -vs- Priceless

I was with my mastermind group in San Diego this week and we had a free evening to go out for dinner. Two of my buddies and I began our walk to the restaurant and while waiting to cross the street, we were invited, by a very enthusiastic disco rickshaw driver, to take a ride…

We could not say no the the flashing lights and pulsing music, so we hopped on and seat danced our way to the restaurant! It was so much fun to be a free-wheelin’ tourist!

When we arrived at our destination and went for our wallets, we were shocked to be told that our transportation cost was $30…per person. You read right $30 per person.

So the question is, would we have allowed ourselves this wonderful joyous experience if we had ask about the price first? Answer…hell no!

How many times have you robbed yourself of a trip, a business opportunity, the car you really wanted based on price?

Next time you get to choose…choose priceless over price. I can honestly tell you, in hindsight I would have paid double for that rickshaw ride.

With Love and Gratitude,