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Core Values

Yesterday, in my live tele-training, we had an in-depth discussion about the importance of having Core Values clearly defined as part of your business success model.  Why?  Core Values are your foundation, your guiding principles.  They are what keeps your business together in good times and bad.  Your Core Values represent your highest priorities and deeply held beliefs.  In our competitive environment, your clearly defined and communicated Core Values will set you apart from your competition and have your clients say yes to doing business with you over someone else.

Be Bold.  Be Purposeful.  Be guided by your Core Values.